Businesses focused on improving and fine-tuning their sales processes heavily depend on their CRM. The data in CRMs is vital for moving leads to the next stage in the sales funnel. However, many organizations don’t stick with one CRM. Instead, they are on the lookout for a better solution to emerge.
One of the leaders in the CRM landscape is Salesforce, with 19.5% of the global CRM market share. With the recent changes to the Salesforce App, the platform enables businesses to address their sales needs no matter how specific they are. But to do it, they need to work with a Salesforce App developer or someone experienced in building online web apps.
If you are still wondering whether to go for Salesforce App development or not, the following five benefits it offers will help you make an intelligent decision.
Easy to Monetize
When developing apps for a specific platform, one has to consider the monetization options. Salesforce offers a fantastic opportunity to developers to cash in on their ideas and apps. As a developer, you can solely focus on AppExchange app development. What is Salesforce AppExchange? It is an enterprise cloud marketplace businesses use to look for specific ready-to-install apps and consultants.
As a Salesforce app developer, you can develop an out-of-the-box solution and list it on the AppExchange. It allows you to passively generate income when businesses opt for using your solution to extend their Salesforce functionality.
Once you become an experienced Salesforce app developer, you can become a consultant at AppExchange. You will be working directly with businesses using Salesforce and help them develop unique apps to facilitate their business growth to productive marks.
Ease of Use
The latest Salesforce mobile app comes with an intuitive user interface. It even supports no-coding app-building thanks to the drag-and-drop feature. Whether you have an in-house or freelance developer, this feature alone will significantly reduce the time required for app production.
If you are an absolute beginner, you should know that the Visualforce framework and the Lightning platform are beginner-friendly. Even if you don’t know how to code, you can simply arrange the pre-built page elements and have the Salesforce app up and running.
You will be able to develop simple Salesforce Apps without writing a single line of code. This is a great perk to have at your disposal, especially today when consumers’ needs and expectations are rapidly changing. With few simple mouse clicks, you will be able to add functionalities to delight your customers.
Great Coding Experience
The Visualforce framework is compelling. You will have to use it if you plan on building more customized Salesforce apps. In this case, you will still need to work with a Visualforce developer because the drag-and-drop editor supports building only simple apps.
However, Salesforce made a lot of improvements to its framework. Today, it’s a modern framework that delivers an excellent coding experience and enables developers to build high-end custom user interfaces. For instance, developers can add custom navigation menu items and actions in the Salesforce mobile app in no time.
Active Community and Helpful Guides
One more important thing to consider when choosing a framework and platform is how well it is supported. Thanks to the popularity of Salesforce, both the Visualforce framework and Lightning platform are well supported. They are regularly updated, and every update brings many improvements that make the developers’ lives easier.
The community behind the Salesforce development is very active. You will be able to have meaningful conversations with experienced developers on the forums and online groups. More importantly, there are many useful how-to text and video guides you can consult need be.
Finally, Visualforce and Lightning come with complete documentation officially released by Salesforce. It will be your go-to resource when learning the basics of the framework and platform. The documents are well-structured and searchable.